The first audio product from the Nothing Ear 1 brand owned by former OnePlus co-founder Carl Pei, Nothing Ear 1 will have a global price of £99, which is roughly Rs 10,200. The Indian price is yet to be revealed, however, the Nothing product will go on sale via Flipkart as the company recently partnered with the e-retailer for online sales of its products.
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What in Nothing Ear 1will be special
- In addition to the global price, the new Nothing Year 1 is confirmed to have ANC support via three ‘high-definition’ microphones and ‘superb build quality’. In an interview with TechCrunch, Pei revealed that the earbuds will have the same features as the AirPods Pro, which are almost twice as expensive as the Nothing Ear 1. He further added that the TWS earbuds will be the first of three products in the company’s pipeline.
- The earbuds, teased to showcase a transparent design, have been designed in collaboration with popular Swedish audio house Teenage Engineering. To recall, Pei left OnePlus last year to create his own brand. The company is backed by Tony Fadell (iPod inventor), Kevin Lin (Twitch co-founder).
- It has also acquired Essentials, the brainchild of former Android co-founder Andy Rubin. However, Pei told TechCrunch that even though the company is brainstorming internally, he has “no plans to do anything with Essentials.” In addition, the IP purchased from Essentials will not be implemented in their first product, Pei said.
- As told to the Media Institute, Nothing aims to ‘reduce costs’ with an initial focus on India, the UK, Europe and North America. After this, Japan, Korea and other countries will come. While we are yet to know the rest of the details, the new Carl-Pei-owned venture is expected to share fresh teasers to prop up the global launch of its new earbuds.